Southwest Florida Housing Market

The Southwest Florida housing market is showing renewed balance this fall — and plenty of opportunity for both buyers and sellers. Inventory has increased from the low-supply years, giving buyers more choices, while steady demand in prime areas keeps pricing healthy across Bonita Springs, Naples, Fort Myers, Fort Myers Beach, and Estero.

Bonita Springs: Buyer-Friendly Momentum

Bonita Springs is experiencing roughly 9 months of inventory, creating a more relaxed pace for buyers. Homes are spending about 70 days on the market, and sellers who price competitively are still closing solid deals. This is a great moment for buyers to explore options and negotiate confidently in one of Southwest Florida’s most desirable, up-and-coming cities.

Naples: Strong and Steady

The Naples housing market remains one of the most resilient in the region. The median sale price is holding around $588,000, and single-family homes continue to attract strong demand. Inventory is gradually normalizing, creating a balanced environment where both buyers and sellers can succeed. Naples continues to shine as a luxury and lifestyle destination.

Fort Myers: Stabilizing and Affordable

Fort Myers has settled into a balanced rhythm with about 6.5 to 7 months of inventory and median prices around $340,000. Homes are averaging 70–100 days on market, depending on location. With more listings to choose from and prices holding steady, it’s a great time for move-up buyers or investors to enter the market.

Fort Myers Beach: Rebuilding and Resilient

The Fort Myers Beach market remains unique as the area continues to rebuild and evolve. Median sale prices hover around $500,000, and activity varies month to month due to smaller inventory levels. Buyers will find opportunities in updated or newly rebuilt homes, while sellers who position their properties well are seeing strong interest from beach lovers and second-home buyers.

Estero: Balanced and Competitive

Estero is one of the region’s most balanced markets, with roughly 4–6 months of inventory and a median sale price near $555,000. Homes here are moving faster than in many surrounding areas, often selling in about 60 days. Its convenient location between Naples and Fort Myers keeps Estero a consistent favorite among year-round residents and snowbirds alike.

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The Bottom Line

Southwest Florida’s real estate market is shifting toward balance — a healthy sign after years of volatility.

• Buyers now enjoy more selection and negotiating power.

• Sellers who price strategically and present their homes well are still achieving excellent results.

Whether you’re planning to buy or sell in Bonita Springs, Naples, Fort Myers, Fort Myers Beach, or Estero, the opportunities this fall are looking bright. 

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